Seeing as it looks like there's only gonna be two or three in so far, and I'd like to start off strong and powerful, I think it'd be a terrible idea to start anytime before WotLK...

So of course the plans develope on:
New guild, for Rioters only. There'll be an American servers crew and an overseas servers crew. We'll vote on an actual server when we have a good base of dedicated players. The official start will be after WotLK comes out, and the epic power we will gain will be so sick, Blizzard will have to give us our own server in space.

Now go recruit!